This Trendy “Strong is the New Skinny” Thing (and what it could mean for the next generation of girls)

I ran into this incredibly empowering article on promoting strength to our female culture versus promoting the ideals of skinny. And I am so in love with everything this article* has to say about the movement toward aspiring toward being strong versus waif.

Of course, thinness is not a BAD thing. I’m not saying we shouldn’t aspire to lose weight or slim the waistline. But it shouldn’t be our main focus. If we make working out fun and empowering, if we make the goal at the end of the workout to feel like a total badass versus a runway model on the verge of malnourishment, the world will be a better place. This type of thinking instills confidence, self-esteem, and pride in the healthy way you are treating your body. It promotes self-love. And isn’t that something that each of us could use? Especially young girls in this society — the idea that we are beautiful because we are strong and confident beings.

I noticed something that made me overwhelmed with pride for this generation of women the other day when I signed on to Rent the Runway. (Which, by the way if you haven’t browsed yet, I highly recommend doing so. It is an online company that rents out gorgeous designer dresses and accessories for special occasions in increments of 4 or 8 days for a fraction of the cost of purchasing that same dress. I’m talking, you want to look incredible at your ex’s cousin’s wedding?? Rent an incredibly flattering bandage dress by HervΓ© Leger for $150. That’s ten percent of what it would cost to buy the real version!!! And we all know once we’ve been spotted on Facebook in a fabulous frock, we’re going to instantly need to put that piece of clothing into retirement. So there’s no buyers remorse involved! They even pay for shipping to and from your door. Plus insurance! Spill a glass of wine down the front of a Nicole Miller? NBD. Just pack it up after the event into the prepaid envelope and ship it back. They are responsible for dry cleaning. You’re just basically responsible for looking fabulous. And speaking of fabulous: their customer service is phenomenal.)

Anyway, back to the point: when you open the reviews for each dress, there is a section where girls who have rented the dresses can upload personal pictures in the dress and give their reviews which is so helpful! It’s awesome to see how beautiful one dress can look on a multitude of shapes and sizes. Each girl has to fill out a profile describing their body type, height and weight (all optional!) to give future renters an even better idea of how the dress fits. And here’s what astounded me — the number one body type that girls used to described themselves as was, by a landslide, “Athletic”.

I LOVED SEEING THIS!

Even girls who could have easily chosen the “skinny” option opted to self-describe themselves as athletic build, which just goes to show that the campaign toward strength versus skinny is real and alive!!! That women are feeling much more empowered to classify themselves as athletic and strong versus thin, which is a remarkable movement considering how much the media has bludgeoned us over the head with the idea that we should look feather-light.

So go out there ladies and join the movement! Kick some ass at the gym today. Lift some heavy shit. Punch something (preferably, a bag or your trainers padded hand guards). Your confidence (and subsequently, your waistline) will thank you.

*And DEFINITELY read this article:
This Trendy “Strong is the New Skinny” Thing (and what it could mean for the next generation of girls).

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